There is not a day that goes by where we don’t talk about the COVID pandemic. It is on the news, in our social feeds and it has infiltrated both our personal and professional worlds. Many businesses have shifted employees to a work-from-home routine; changing everything about how the business day works. We’ve moved from in-person to video. We’ve adapted…
5 ways to improve your company culture during the pandemic
Building a positive company culture takes hard work. Here’s how to get started.
Maintaining a positive company culture when things get tough takes deliberate, intentional, creative work…
To improve your business results, teach everybody the economics
Instead of showing everyone the financials, focus on the economics of the business to really engage people
Want to improve your business results and the lives of the employees who drive those results? Start with the financials, we used to say…
How entrepreneurs can establish a successful customer-first strategy
The customer has always been right, but Covid is putting even more pressure on businesses to cater to their consumer base. Companies simply cannot afford clientele attrition during times like these, and the risks incurred by bad service are greater than ever. A study conducted by the Northridge Group found that 72% of consumers are likely to switch brands after…
Is now the time to make your hobby your business?
As 2020 and 2021 have required workers from every variety of business to spend much more time at home, the U.S. is experiencing a resurgence of “side hustle” businesses. In fact, I’m planning to start another myself.
According to research, 23% of America’s small businesses began as a personal hobby or passion that progressed into a full business…
Managing start-up business blues
Entrepreneurship is such a rewarding life adventure and creates such an excitement in the new entrepreneur due to their accomplishment and/or level of success. Entrepreneurs are more than likely individuals with minds that go like a Duracell battery — self-motivated individuals who are goal-oriented and results-driven. However, despite the adrenaline rush, some...
4 tests your startup must pass to win capital
Aim a high-value product at a big market and never stop inventing.
My interviews aimed at better envisioning the future of business strategy reveal a big challenge: it’s too difficult for CEOs to persuade the right people with money to invest in their companies…