Category Archives: Start-up

Want to scale your business? Stop worrying about your competition and focus on these 3 things instead

The first rule of scaling a business is “Don’t worry about the rules of scaling a business.” If you’re copying others, then you’re always following their lead, which means you pick up breadcrumbs instead of getting the loaf. Instead, look for the leverage only you can create.

That requires an innovative strategy on three fronts…

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5 fundraising rules that led to my company having a 10x oversubscribed pre-seed round

In every industry the strength of a relationship matters. A lot. Developing and maintaining relationships is not just a nuanced problem for aspiring professionals but a major lynchpin of business. As a growing startup focused on relationships, we aspire to be what we preach. The niche…

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Ready to start a business? Think about brand strategy before you start spending.

Ready to start your business? Many who start a business launch in the industry they have been working in already have some familiarity. Due to this, many assume they know what they need, especially regarding overhead, such as office space, equipment, employees, and other factors. However, this is a flawed approach, as many do not start and budget…

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