When we go into business, we expect to earn a profit. The key is to properly plan for how that profit will be earned. That’s where cost control comes in. Learn more about what cost control is, how it differs from cost management, and what measures you can take to better control costs and increase profits for your business…
With more competition than ever before, you’ll need.a way to stand out and show what you stand for, all without alienating loyal customers.
As business owners, we always want to make a difference in the world — but we definitely don’t want to alienate our loyal customer base. According to a recent study, 87 percent of customers choose to purchase from…
The average venture capital firm screens 350 companies and makes only four investments in any given year. A recent study from the Journal of Financial Economics surveyed 885 institutional venture capitalists and 681 firms on how they make their investment decisions. The results showed that when selecting investments, VCs focus more on the management...
Whether you run an online marketplace, a brick-and-mortar store, or both, your top priority is pleasing customers and making sales. Without a seamless checkout experience, you’ll likely push customers away or, at the very least, slow business down.
We’ll go through what a payment gateway is, how it...
Wouldn’t it be nice to hope for funding and have it magically appear in your business bank account a few days later? Unfortunately, that’s not how these things tend to work. Instead, you have to go out and search for what’s available for your small business needs. Often, this comes in the form...
When I was in preschool, all my friends wanted to be a firefighter when they grew up. In high school, they wanted to play professional sports, and then in college, they all wanted to become an entrepreneur.
Though there are different types of entrepreneurship, most people are...
There is no second chance for a first impression. As a business, the first impression, the first contact, is with your brand name, and a good name is everything. It is the central theme and the very foundation on which your business stands. Everything else revolves around it…