Sales and marketing are the lifeblood of your business. The yin and yang. Bonnie and Clyde. Cheech and Chong. You get the picture.
The same is true for CRM and CMS, a dynamic duo when it comes to sales and marketing. They’re important because unless you excel in both these...
You can’t open a business without answering this fundamental question: How much do I charge? Even with an answer in hand, you may find sales are slow, an indicator you may be charging more than customers will pay. Or your sales are great, but you’re charging too little for a healthy profit.