Product-market fit – when your product truly satisfies an underserved need present in a good market – is arguably the biggest factor contributing to a company’s success. It’s not always clear when you’ve hit product-market fit, however. In fact, research from CB Insights reveals that…
Thinking of internationalizing your company? You have two ways
The first thing to understand is that going international is a growth alternative for your sales volume, but not a way out when local conditions show that your product is not viable. Before carrying out any internationalization plan, it is necessary to have a validated product or service in the country…