Trademarks are a type of intellectual property that has a commercial purpose. Intellectual property is a business asset that includes "intangible" creations of the human mind — in other words, assets that you cannot feel or touch. There are four types of intellectual property that are recognized in the United States: trademarks, patents, copyrights and...
How to get your business out of a rut
When you’re in crisis mode, this is where to start to turn things around.
It’s really easy to be a business leader when business is booming, but it’s a whole other thing to lead your team when your business is in crisis. That said, here’s a technique that I have taught thousands of business…
Are your profits ‘good’ or ‘bad’?
Your employees and customers will know the difference
It’s a new year, and hopefully the marketplace will soon be returning to normal. So let’s take stock for a moment: are the profits your company is earning-;or will soon be earning-;good profits or bad?…