You’ve got a great idea, maybe the next killer app. You launch, and the next thing you know, you’re wrapped up in a legal battle because, much to your surprise, one small component of your product uses technology that has been patented by someone else before you…
Trademarks are a type of intellectual property that has a commercial purpose. Intellectual property is a business asset that includes "intangible" creations of the human mind — in other words, assets that you cannot feel or touch. There are four types of intellectual property that are recognized in the United States: trademarks, patents, copyrights and...
Many smaller businesses, especially startups with limited budgets, tend to treat information security as an afterthought, a bell-and-whistle to be added later when funds allow. This attitude may have been justified 20 or 30 years ago, but the modern landscape of cybercrime, data security, and privacy is making that impossible now…