We’re all guilty of self-sabotage at some point. As complex human beings with multiple levels of consciousness, plus plenty of brain chemistry and past experiences to account for, it’s simply going to happen. But we don’t have to let it get the better of us…
In today’s search-engine era, numerous search platforms make it easier than ever to find out all you could ever need to know about products, businesses or even personal information about senior-level executives. At the same time, with so much information out there, it can be easy…
If you fall victim to one of these six problems, it may be time for a pivot.
Are you trying to scale your business and struggling to do so? Are you stuck in a holding pattern and wonder if there is room for growth? If so, it may be time for a pivot. For one reason or another, your product…
Sales and marketing are the lifeblood of your business. The yin and yang. Bonnie and Clyde. Cheech and Chong. You get the picture.
The same is true for CRM and CMS, a dynamic duo when it comes to sales and marketing. They’re important because unless you excel in both these...
Why should you care about branding? Because these days, everyone will Google you before they visit your restaurant, buy your products, hire you to perform a service, loan money to you or invest capital in your new or existing venture. Any time you interact with people — online or off — your brand will matter…
Being visible is something that people really struggle with. But the reality is that visibility is the only thing that is going to make you stand out from the masses if you believe that your contribution and service will positively impact the broader community. The simple but hard truth is that your business is not unique. Someone is already doing it, and may be even better than you if you compare purely with sales and profits…
Let’s talk about your company’s brand. Is it resonating? How can you know for sure? The importance can’t be understated. Recent statistics show that brands that show up consistently across all mediums see a revenue increase of about 23 percent. Why? Well, some would say that a company’s brand is what makes customers care.