Are you preparing to start your own business but uncertain about how to get started? A business plan ought to be one of the first steps in your entrepreneurial journey because it will organize the ideas that have been spinning around in your brain and prepare you to seek funding…
When you start out in the business world, instincts tell you to sell your product or service to everyone. It’s understandable — why would you deliberately choose to exclude a portion of potential paying customers?
But I want to challenge that notion and explain why niching down makes everything else you do in your business much clearer…
You’ve finally decided to go for it. You’ve come up with the perfect business idea, done thorough market research to identify your target market, and now you’re ready to join the ranks of America’s small business owners. You’re going to become your own boss, and take charge of your destiny…
So you’ve decided to take the leap and start a new business. Congratulations! Making that decision might feel risky and overwhelming, but as the saying goes, “Fortune favors the bold.”
Creating your own business is a rewarding opportunity to achieve work-life balance while pursuing your passions. But it isn’t easy…
Rather than discouraging conflict, embrace it. It could make your company better.
We seem to be embroiled in ongoing conflict. Our political discourse has turned ugly, and management teams are struggling to find a collective…
We’re living through an interesting time. Even before the pandemic, entrepreneurs had the opportunity to reach more potential customers and grow their business through the Internet and social media’s power and reach.
Today, people consume content, buy products and services, and learn about businesses through their phones. The barrier to becoming…
“We first ask any potential vendor about their sustainability practices to make sure our values are aligned. If they are, we experiment with small-batch orders to ensure that any wrinkles can get ironed out early on without affecting the supply chain and customer experience too much…