The success of an organization is directly dependent on the productivity of its employees. The efforts put in by the management and the employees allow an organization to prosper and leverage its productivity. However, not all organizations can optimize their human resources to obtain…
The right ratio of carrot-to-stick when it comes to incentivizing your employees
As a leader, you’ll figure out pretty quickly that most people are more willing to do what you ask them to do if you give them the right carrots — that is, incentives and rewards. Both psychology and economics back up this approach with nudge theory, which involves presenting positive…
This is why you need to become the face of your business
Some of the oldest and most iconic brands have survived multiple decades — even centuries — operating as faceless brands. They have always been a brand name and a logo, and while it continues to work for them, it doesn’t mean you should take that same approach when it…
3 reasons why you should still consider crypto for your small business
Despite volatility within cryptocurrencies, the underlying fundamentals supporting their use and value still remains.
While most people have heard of Bitcoin, only 10 percent of people understand how cryptocurrencies work, let alone how they came into existence. While you don't need to fully understand the...
Build your personal brand to help your company grow
Make your presence known to make your company stand out.
Many leaders forget to work on their personal brand when building their company. In fact, many CEOs question why they need to spend time working on a personal brand at all. They find it hard to grasp everyone has a...
Getting back to business as normal in a post-pandemic era
Well, folks, it’s been one heck of a year…but we’re finally reaching the Covid finish line (knock on wood). The vaccine has been rolled out, restrictions are beginning to lift, and business is starting to go back to “normal.” But in order to get back to business as usual, you need…
6 ways to give your new business a head start
At the start of a business, it can be difficult to know what is best. How does one grow? Should you keep expanding your product line or focus on getting new customers?
Getting lost in this maze will inevitably lead you down an unproductive…