Relationship management is integral to every business. From nurturing sales leads to providing after-sales support, your small business continually generates valuable information about your customers and your interactions with them.
It’s what you do with it that makes all the difference.
It's tough satisfying today's picky customer. They have more options than ever before, and a recent study found that 54% of customers have higher expectations for customer service today than the year before -- and for folks under 35, it's even higher, at 66%.
Fortunately, one benefit of the digital...
The term “working parent” has taken on a whole new meaning during the Covid-19 pandemic. Cooped up in their homes, caretakers are faced with managing personal responsibilities along with professional ones, all within the context of a global pandemic, and varying school, daycare, and nursing home closures.
The economic impact of 2020 will be felt for a very long time. Businesses have closed en masse, gutting certain industries and leaving millions of Americans without jobs. More than 40 million people — over a quarter of the work force — have filed unemployment claims since March.
As we face these scary...
When I was a kid, my dad used to regularly offer me the same unsolicited advice, "Buy low, sell high." It wasn't until I was a book publisher calculating the retail prices of our books that I understood what he was saying: A completed business transaction doesn't guarantee you've made a profit on...
Congratulations on your decision to go into business for yourself! Now that you've taken the risk, there are a few things you want to pay attention to. For many entrepreneurs, the concept of being your own boss is simple, but how to do that not so much. It's natural to want to seek help...
