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Real risk vs. perceived risk: 2 factors to grow your business in 2020

Without a doubt, 2020 takes the title of “The Year of Risk.” The dangers of simply going to the grocery store or gathering with friends and family cast a bright spotlight on the concept of risk, our perceptions of it, and its effects on human behavior. Yet I would argue that risk perception — how we perceive and interpret external danger — carries new meaning and implications amid the current crisis. Beyond the sphere of our personal lives…

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How do you measure value? 3 not-so-obvious objectives (and results) you’re missing out on

If you run a data-oriented company, you have clear key performance indicators (KPIs) and objectives and key results (OKRs) that you review personally or with your team on a monthly, quarterly or annual basis.

These are typically run-of-the-mill data points: customer retention rate, operational cash flow, profit margin and more....

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E-commerce fraud: what it is and how to prevent it

The security of e-commerce has come a long way since its inception, but plenty of risks still abound for businesses selling online.

E-commerce scams, online retail fraud, cybercrime — whatever you want to call it, if you’re an e-commerce small business owner, this stuff probably keeps you up at night. That’s because if you are a victim of fraud…

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Voluntary life insurance

Life insurance is generally considered to be the bedrock of any comprehensive financial plan. But those who have medical conditions that prevent them from getting coverage are often left between a rock and a hard place. Fortunately, many employers offer their employees a benefit that allows them to get around this obstacle. Voluntary...

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