If you have a business, you have overhead costs. Whether you work alone or have a staff of 50, overhead expenses are a part of doing business. Learn what overhead costs are, the different types of overhead your business may have, and how you or your bookkeeper can learn to easily calculate them.
Influencer marketing is a hybrid of old and new marketing tools. It takes the idea of the celebrity endorsement and reconfigures it to fit with today’s social media–driven world.
Unlike celebrities, influencers can come from any background or industry, and they can have varying amounts of followers. One thing they...
The reason why the Bible is the bestselling book every year is because it delivers its lessons as a series of stories. And if you don't want to use the Bible as an example, pick any other world religion that has attracted millions of followers and has kept growing for centuries. They all...
Do you remember your first job offer? Mine came from a musical instrument store while I was in high school.
The offer letter listed my start date and my hourly pay, also called a gross wage rate. Knowing I’d soon get paid $8.25 an hour -- then the New Jersey...
Checkbooks may seem like an out-of-touch relic from an earlier era, but the reality is that they are worth keeping around. You may not often need your checkbook, but when you do, you’ll be happy to have it.
There’s no denying that we live in a world of digital payments,...
When it’s time to split the bill at dinner with your friends, most people these days throw down a stack of credit cards. The world at large seems to be moving in the direction of plastic. About 30% of American adults say they don’t use cash at all to buy things in a...
Throughout this pandemic, you’ve probably had quite a few questions cross your mind. I know I have. Some of these questions might even be defining moments for your business’s future.
So, what are the answers to the questions business owners are asking?