A well-rounded communications strategy includes activities aimed at generating earned and owned media content. On their own, each option can be tremendously valuable for businesses at all stages of their lifecycle. But when used in conjunction with one another? The two can truly catapult companies to new levels…
After years of meeting with investors during different fundraising rounds at my company, here’s what I wish I knew from the start.
I’ll never forget the day a top-tier Silicon Valley venture capitalist openly regretted having passed on a prior round of funding…
Problems and change are the only constants in business, so learn how to meet them positively.
Every entrepreneur and business owner I know has had more setbacks than they would like to admit, in this age of rapid change and constant…
When employing a nearshore software testing team, your company must explore the key areas that can make or break your experience working with a company outside your domain.
Hiring nearshore software development teams has become a popular trend. U.S. companies are finding this approach to be extremely helpful…
In business, whether an organization achieves success is determined by many different factors. Its purpose, mission and vision are important. But the factors that bring it all together and can make or break an organization are its core values. Like a compass, core values will help you navigate through challenging times and even act as anchors...
It may come as a surprise to see your business in the high-risk category. Segments of the “new economy” like trading cryptocurrency, creating online content, selling legal cannabis or contemporary art, or even building ecommerce platforms, can raise red flags for banks. You might run into unexpected bumps trying to open a bank...
Trademarks are a type of intellectual property that has a commercial purpose. Intellectual property is a business asset that includes "intangible" creations of the human mind — in other words, assets that you cannot feel or touch. There are four types of intellectual property that are recognized in the United States: trademarks, patents, copyrights and...