You’ve finally decided to go for it. You’ve come up with the perfect business idea, done thorough market research to identify your target market, and now you’re ready to join the ranks of America’s small business owners. You’re going to become your own boss, and take charge of your destiny…
How to choose the perfect business name in a post-pandemic market
Just like how Covid-19 changed the world, it changed how you should approach naming your company.
The name of your business will influence its potential for success in many ways, but the name selection process has been complicated by the Covid-19 pandemic. The business world is rapidly changing, with more…
4 clues to help you choose an effective business name
There is no second chance for a first impression. As a business, the first impression, the first contact, is with your brand name, and a good name is everything. It is the central theme and the very foundation on which your business stands. Everything else revolves around it…